News and news presenting has come a long way. Gone are the scripted days of news reading with news readers, appearing like they might go to sleep any moment, would drone on giving the highlights of the days events. The advent of satellite and cable tv changed everything and made the business enterprise of news an important money crunching tool. With passing years, news started becoming even more category specific and thus gave rise to more channels that provided entertainment and information of their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered for their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably interested in sourcing more knowledge about their favorite sports. Several media giants went ahead into several alliances to gain greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their networks.
This gave them an increased viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one needed to know from the world of sports. Now sports channels have dedicated news channels which cover and bring to their viewers not just games but also sports reviews, statistical game analysis, player updates and their performance reviews as well.
A large number of sports channels do compete against each other trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers for the channel, they do everything to stay at the top.
One such news provider that made a huge impact on news viewing was in the year 2000 when Naked News was released. The program was launched as being a web based news service that featured an entire television newscast and ran 25 minute daily shows from Toronto. The highlight in this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all of the parts of this program. She continues to be an integral part of Naked News. Some of its initial success could be credited towards the free viewership on the channel, which did become immensely popular even in the lack of a marketing strategy.
They were popularized through the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also introduced several guest anchors to keep the format interesting. Following a crash in the internet boom, only one segment of the program could be viewed for free and eventually by 2004 the entire program was turned into a members only one with no segments available for free access.
The naked sports news presenters have also been very popular and have been featured in several tv programs and have been featured in several newspapers and magazines.